Fluorescent Hearts needed a brand and website to ensure a professional image when introducing themselves to the music business.
intraspin.com researched the band, their target audience and the music business before developing several concepts and eventually selecting the typographic stamp for a logo.
We then applied our research to the design of a website focused on generating viral activity on the basis of shareable multimedia, selling merchandise and promoting the band’s gig list.
Unfortunately, Fluorescent Hearts have now disbanded – we wish the band members luck!